Digital innovation and immersive tech in the workplace has been a rapidly growing space for the past few years, both here in Australia and overseas. A key factor for many Australian scaleups has been the support offered by Austrade’s global Landing Pad program – a program designed to provide assistance to local companies looking to break into the global market.

We are delighted to have accepted an invitation from Austrade to participate in the San Francisco based program this year. Throughout the month of March, Next World will setup an operational base inside the bustling technological hub of San Francisco, during the peak of Web 3.0 evolution. This new workspace will position Next World next to other innovators, service providers, technology investors and established companies, allowing us to mingle and draw upon a rich environment of skills and talent. Additionally to the workspace, introductions to the Austrade customer networks, partners and contacts will be made, as well as the opportunity for our team to attend seminars and workshops offering insights on capitalising in the lucrative US market.

In preparation for the trip, Next World Founder & CEO Michael O’Reilly had this to say.. “Web 3.0, the Metaverse and skilling the workforce are converged at the perfect time for Next World. Our Localisation software engine is allowing us to operate no matter what language is spoken, perfectly supporting our business model”.

On the back of our successful entry into the U.K. and UAE markets last year, this offering from Austrade directly aligns with our ready to go US market strategy.